About This Course

This 12-week comprehensive course focuses on the tools, techniques, and technology used in operating a natural cemetery. Students learn about natural cemetery: organization options; property management; grave operations; site design; documentation platforms; records and data management programs; money management, including endowments; marketing; differences between laws, bylaws, regulations, policies; writing guidebooks and guidelines; communication necessities; and sales, products and services. We also explore best practices as informed by science, the conservation community, and cemetery operator experience, plus religious and cultural needs and the ethics of environmental justice within the context of demand for more eco-friendly, affordable, and authentic disposition options.

Course Format

  • Begin course immediately after registration
  • All course materials available on demand
  • Guest experts/video presentations
  • Readings and video assignments
  • Independent research
  • Access to broad range of resource lists and links
  • Ongoing instructor support
  • Social media opportunities to meet other students

Approved for 12 CEUs for licensed Funeral Directors in Wisconsin.

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Your Instructors

Holly Blue Hawkins

Natural Deathcare advocate, educator, community organizer, cemeterian, author and poet, Holly Blue Hawkins is a member of the Gamliel Institute faculty and Rosha Chevra Kadisha (Head of Jewish Burial Society). She is a past member of the Board of Trustees of the Funeral Consumers Alliance of California and is listed on the Green Burial Council's Speakers Bureau. With over 35 years of experience, Holly Blue provides education, training and consultation in a wide range of end-of-life subjects in both Jewish and secular settings. She has taught community college extension courses in all aspects of end-of-life planning and the need for environmentally sustainable and culturally-sensitive practices and facilities for several years, spoken at international conferences, trained home funeral guides, consulted with cemetery management and mortuary care center personnel, and visited countless natural burial sites from England to Hawai’I to learn more about cemetery management from a natural perspective.

Lee Webster

Lee Webster’s experience in education and development for private secondary schools, colleges and universities and serving in nonprofit leadership positions of the National Home Funeral Alliance, Green Burial Council, Conservation Burial Alliance, National End-of-Life Doula Alliance, NH Funeral Resources, Education & Advocacy, and the Funeral Partnership inform her work as a nationally recognized educator in the end of life sphere. She guest lectures routinely at various prominent colleges and universities, and has designed the only course on green funeral practices taught in mortuary schools in the US. Webster has published extensively on a wide range of funeral reform topics and green burial-specific how-to guides, many featured in Changing Landscapes: Exploring the growth of ethical, compassionate and environmentally sustainable green funeral service. Her latest collaborative book, The Future of the Corpse: Our Changing Places and Perceptions of the Dead and Mourning, which was released in the fall of 2021.
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Hear the Instructors Talk About This Course

Course Outline

Module 1:    The Cultural and Environmental Call for Natural Burial Practices

How did we get here and how are we going to change funeral practices to be more responsive to our needs? This is the fundamental question we will take on in this first module. We’ll discuss the historical impact of decisions made and innovations implemented over the last century that have led us full circle to embracing natural burial in the US. We’ll begin laying the groundwork for our course of study by defining terms, discussing public health reasoning, stating our ecological and societal goals for greater involvement in death processes and their safety measures, and exploring religious and environmental influences on the field of natural burial.

 Module 2:    Legal Matters

Funeral law is a multilayered morass that befuddles the best of us. There are federal, state and local requirements, but there are also historic precedents that inform our behavior and opinions regarding issues that are essential to the ethos of natural burial. We will discuss the legal framework for thinking about sustainability and perpetuity, get a feel for the documented systems we use for enforcing laws, rules, and regulations, go over waivers and protections, and learn more about how preneed and at-need requirements work in the running of a natural cemetery.

 Module 3:    Technology

Things have changed in cemeteries that have everything to do with improving efficiency and accuracy. Like any business, we need to acquire tools and the knowledge to utilize them, including recordkeeping, accounting, and invoicing software; annual reports; office management tools; CRM; project management tools; property mapping; historical data management; property monitoring technology; GIS and GPS systems; grave mapping; site design tools, and much more. The goal is to expose ourselves to as many options as there are out there and develop the skills to know which ones will meet our specific needs.

 Module 4:    Environmental Documentation

Natural Resource Inventories, Ecological Impact Assessments (EcIAs), Integrated Pest Management Plans (IPMs), Conservation Plans, Forestry Plans — so much goes into soil protection, development, restoration and other initiatives on natural burial cemetery land. We’ll hear from the experts on some of these key documents, learn what they are and what they are used for, and listen to some personal stories and advice for making these documents and their processes support our mission and monitor for accountability.

 Module 5:    Communications

Perhaps the single most important constituency in natural burial operation is the family. Over the years, families have become accustomed to a system that green burial is turning on its head. Families, communities, professionals, volunteers, and employees need guidance to feel safe and confident, in order to be truly present for their own unique experience. We’ll talk about writing effective, easy-to-read guidebooks that outline policies and guidelines for things like pet and animal visitation, flowers and plantings, where to stand, and lay out what is expected of all parties during the service and beyond. We’ll also talk about some tools for online grave selection and signage design in the natural cemetery.

 Module 6:    Memorialization

Natural burial is expanding the ways we think about memorialization to include digital processes and programs for interactive experiences, using hardscapes and vegetation to create mood that is in keeping with land best practices, and designing temporary and permanent art installations. How else can we create experiences for mourners that withstands time and brings the comfort and healing we hope for through this aspect of the funeral experience? We’ll also talk about cenotaphs and types of appropriate grave markers and develop compatible grave decor rules.

 Module 7:    Grave Operations

But how do you actually do it? Let’s get down in the dirt to find out how to prepare, fill, and maintain the natural burial grave and keep visitors, volunteers, and staff safe. And while we’re at it, let’s record it so we have it in writing. There’s more to a burial than people just showing up — we all have to know our jobs and how we can all work together seamlessly. 

 Module 8:    Environmental Impact

It’s not the whole natural burial story, but it’s a major influencer in why people are choosing to go out green. We’ll take a deep dive into the environmental impetus for change, and about some of the elements of best practice and the standards that are making it possible. While we’re here, we’ll stop to smell the flowers and shrubs, and take a look at the relationships that set the table for systems that promote a well-balanced ecosystem in the cemetery.

 Module 9:    Green Products

What constitutes “green” in a global marketplace? The world of funeral containers is getting pretty exciting, with cottage industries springing up to support local economies and the people who live and die there. We’ll go over the materials and designs coming onto the market, plus delve into greenwashing, the carbon footprint of transported goods, and finding sustainably harvested, biodegradable materials. We’ll also take a quick peek at embalming and how that is changing as a result of natural burial demands for clean products and noninvasive preservative procedures.

 Module 10:  Starting a New Cemetery

If you woke up at 3 am with the great idea of starting or acquiring a natural burial cemetery, you’re not alone. But where to start? There are a lot of moving parts, and where you live will help determine the systems and processes you’ll have to navigate. We’ll take a long look at the finances of taking on a project meant to last for eternity, trust fund management, how to best organize and sustain your business or nonprofit, how to negotiate applications and filings, and how to raise funds and friends so you can plan for success from Day 1. We’ll discuss that long-range vision to help get there from here—building it so they will come…and stay.

 Module 11:  Best Business Practices

Cemeteries aren’t all roses and sunshine, even for green burial advocates. They are businesses and need to be operated with some of the same rules and best practices you would any other. We’ll follow some breadcrumbs to answering your questions about things like: perpetual and endowment funds management; sourcing green products; what else you can plan to do on the property; supplementing and expanding revenue centers; marketing green burial and consumer education; providing green products and services to special needs; offering services for military, infant or child, ethnic or religious families and redefined communities; pricing; cultivating community relationships; building partnerships; and the Big One, succession planning.

 Module 12:  Ethics

Circling back around to where we started, we’ll take some time to think over what we’ve learned and begin to situate that knowledge in the context of day-to-day and ideals, including access, honoring of individuals, indigenous communities, and our obligation to our “residents” and their greater community in perpetuity. We’ll focus on environmental and social justice issues that require financial and regional access and share our thoughts on professionalism and managing conflict to help us firm up our foundation that will provide quality care to those we serve.

A Transformative Educational Experience

This course provides students with an mentorship and in-depth understanding of green burials, including:

  • how and why of increasing demand

  • cultural influencess

  • scientific premises

  • spiritual considerations

  • legal concerns

  • technical skill areas

  • health & safety facts

  • environmental sustainability

  • standard practices and procedures

Have Questions?

If you want to talk to a real human being about this course, call 800-685-7331 or submit your email below and we will reach out to you.

Not ready for this advanced course?

Start with one of these introductory, free learning opportunities: